Who:
ASAP Prints is a full service commercial print, sign, graphics and visual communication company. Although their bread and butter is standard paper printing, they also specialize in custom wall design and specialty sign services.
What:
When I joined the ASAP team the company logo hadn’t been updated since the company’s conception many years prior. They also were also in the processes of expanding from just standard paper printing into specialty signs, graphics, and large format printing services. This change in the business called for an update to their identity, brand, voice and online presence.
My Role:
In my five-plus years at ASAP prints, I updated and refined the brand identity of the company. I re-designed the company logo in a simplified style, then updated all brand collateral, including business cards, letterhead, shirts, promotional products, and more. In addition, I re-designed and maintained the company website, and posted to the company’s social media accounts to drive engagement.