Who:
Unique Wealth is a financial investment firm, and a client of ASAP Prints that I worked with during my time there.
What:
After ASAP helped to better define the Unique Wealth brand, we then created guidelines which would be used both internally and by vendors to ensure conformity with brand standards.
My Role:
I took their existing logo and brand identity, and translated that into defined values, rules of use, voice, colors, etc. creating a brand book for the company to operate with. Through this processes ASAP also became their go-to print vendor and an extension of their marketing department. I was the main point of contact for Unique Wealth, designing marketing materials such as business cards, letterhead, brochures, etc. and managing all print projects.